Starbucks. Santiago Berbanbéu
We created the content for the screens in the entrance arch of the new Starbucks at the renovated Santiago Bernabéu Stadium, taking viewers on a journey through the coffee-making process—from the coffee plantations and transportation to harvesting and roasting.
- Client
- Starbucks
- Dentsu
- Nudo
- Motion Graphics
- Michael & Markus
Immersive content
The challenge was to design immersive content from three different viewpoints—one on each side and another overhead. To achieve this, we used three cameras within the same 3D scene, placing the viewer at the centre. The piece combines a painterly style, featuring brushstroke and posterisation effects, with sound design that enhances the overall experience.